Archive for March, 2010

Do we drive the web or does the web drive us?

March 19th, 2010

14493687We all like to think that we are in control of things and the web might seem an ideal way to push the world in the direction we would like the world to go – even if we can only push a little. Yet, perhaps things aren’t so easy as all that.

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Festival model of evangelism

March 11th, 2010

This model uses a blend of contemporary and Christian music at a live festival to draw people into a relationship with the church and hence to Jesus. It has proved more popular with younger people – generally – although the larger secular festival scene now has a following amongst middle-aged professionals.

These events work for several reasons.

a) People feel more willing to invite their friends to a music event than to a normal church service – friends are probably also less likely to feel threatened by such an invitation.

b) Music has always been a good way of telling people about God without them getting upset about you telling them. It always amazes me that in a song you can speak about the gospel in very strong terms whereas if there is no music involved people easily get upset.

c) Festivals are good fun and people are more willing to listen when they are enjoying themselves.

d) It’s possible to present the gospel in a way that is relevant to modern people.

How does this relate to anything online and is there something we can replicate or learn from?

So far the web itself doesn’t seem to have anything that equates to a festival of music (I expect there must be something that is similar somewhere but I just don’t know about it).

There are, however, sometimes events in the offline world that are so big and important that they attract bloggers who will follow the event closely and blog about the experience – the Olympics is one event that springs to mind. These blogs then tend to attract a large number of followers who are interesting in what is going on. Perhaps this equates a little to the festival model, or perhaps I should broaden my thinking and apply it to any event online that attracts a large number of visitors.

It is quite hard to think of an online event that non-Christians would be willing to join in with that would be the equivalent of a music festival. Perhaps the only answer is for Christians to provide information about an event that people would naturally be interested in anyway and then use this as a chance to express the gospel to them.

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Mobile Web usage more popular than Newspaper

March 5th, 2010

1104507_70670260Apparently we are now spending more time looking at the web on our hand held devices than we do reading a newspaper or looking at magazines.  According to some reasearch done by the European Interactive Advertising Association (EIAA), the average European users will spend approximately 6.4 hours a week browsing the web from a mobile device. In contrast, they will only spend 4.8 hours reading a newspaper or 4.1 hours with a magazine.

Of course the research doesn’t tell us what people are looking at on their mobiles and it seems to be an advert for selling mobile advertising but the results are not really very surprising.

Here is the full story …

I have heard mobile fans declaring that the mobile will be THE way to browse the web in the future but I personally feel that the limitations of very small screens will never supplant the need for a computer with a nice big screen. I think there is a certain irony in the fact that just when computer screens have reached reasonable sizes there are some who want us to go to an ultra small screen instead. Does anyone else remember the days of 12 inch text only screens in green and white?


Chapel of Peace

March 3rd, 2010

I’ve always loved old churches. Maybe it has something to do with family holidays that usually involved taking a look at one or two ancient churches. Somehow there is often a real sense of peace in these places. Because of this I’ve resurrected an old idea I once had of building a web site that is nothing more than a simple site to help remind you of God’s peace. You can see what it is at:

When I get the time I’ll expand on the idea but my suggestion would be to bookmark it and when you need to stop for a moment bring up the site and let it serve as a reminder to seek God’s peace.

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